The Gisborne Herald
While The Gisborne Herald’s strength is local news, the paper also has extensive coverage of sport, national, international and business news, as well as regular speciality sections covering everything from youth and motoring to farming, arts and entertainment.
The Gisborne Herald is read daily by over 61 percent of the region’s population aged 15 years and over, and in any given week 83 percent of people will read at least one edition of The Gisborne Herald. More than 82 percent of our readers read no other daily newspaper. What’s more, The Gisborne Herald is New Zealand’s only compact daily newspaper, a format that is hugely popular with readers.
And although she may be getting on a bit, she’s no slouch. The Herald’s news-gathering team operates from a shiny new open plan newsroom that was designed to help them take the paper into the future. There has also been considerable investment in engaging the local, national and global community through our website, which attracts viewers from over 100 countries, including New Zealand (67.8 percent), Australia (17.7), the United Kingdom (4.6) and the United States (3.8).